When analysing queries in Google Search Console use spaces to isolate a word which may be a part of a longer word.
A search for “pr” with the intent of looking up public relations related queries returns results which include queries like “seo price”.
Exact match option is too limiting if you want to list all pr related queries such as “pr agency”.
To solve this problem use spaces before and after your keyword, like this:
Let’s compare the results:
With Spaces | Without Spaces |
Dan Petrovic, the managing director of DEJAN, is Australia’s best-known name in the field of search engine optimisation. Dan is a web author, innovator and a highly regarded search industry event speaker.
ORCID iD: https://orcid.org/0000-0002-6886-3211