Every business is unique with different marketing objectives. DEJAN Marketing offers both single and multi platform solutions across Google Ads (including display and shopping network), Bing, YouTube and Facebook Ads. Through offering a multi-platform PPC (pay-per-click) solution DEJAN Marketing can achieve maximum reach over a targeted audience, giving your business the ability to advertise with the best possible ROI (return-on-investment).
Our consultants will evaluate your needs to recommend the right solution for your business. We charge a monthly fee for our management services and will suggest a monthly advertising spend that you are comfortable with, paid directly to the publisher. Contact us to get started by calling 1300 123 736 or filling out your details in the form above.
DEJAN Marketing has developed many tools to assist in research, development and optimisation of PPC Campaigns. We also have access to a number of paid tools that help identify problems and opportunities in PPC accounts. However, although these tools are useful and help us work more efficiently we know that no piece of software can replace human management. That is why having an account manager with the skills and experience and also the time and resources is critical to successful online advertising. Follow the links for more information on our Google Ad Management service or our Facebook Management
Q: How many phrases can I target?
A: Unlimited. As many as needed to achieve traffic and sales in line with an effective strategy.
Q: There are so many pay per click companies, why are you better?
A: Our diverse team have been carefully selected and include PPC strategists from large agencies and internally from multinational corporations.
Q: How do you determine the monthly price?
A: The price depends on hours required for monthly account building and optimisation tasks.
Q: How long does it take?
A: We will usually have your campaign up and running within 72 hours.
Q: When can I expect the results?
A: We usually start to see positive results within 2 -4 weeks but it can sometimes take a couple of months to to start seeing a marginal return on investment (ROI)
Q: What exactly will you do?
A: The various optimisation tasks are endless and very dependant on your situation at the time. We are more than happy to provide updates on all work performed.
Contact us today to speak to one of our account managers to find out how we can help and what you can expect to achieve with Google Ads.
Whether you’re looking for effective optimisation of an established account or you need a campaign built from the ground up, we can help. Our highly experienced Google Certified campaign managers have had years of experience optimising Google Ad campaigns across a broad range of industries within Australia and internationally. Some notable clients include, GJ Gardner Homes, The Mater Foundation, University of Queensland, Rave Magazine and SAE Qantm. Your dedicated account manager will work closely with you to understand your business’s products, services, and goals and develop strategies to achieve them.
Our Pay Per Click Management Packages range from $450 per month for smaller accounts up to and above $3000 per month for large corporate accounts. Your management fees equate to hours spent on your account and we make sure that every dollar you pay us in management goes towards ACTUAL work hours on our side. This, coupled with our advanced campaign management experience, PPC management tools and no lock-in contracts makes Dejan one of the leading PPC agencies in Australia.
DEJAN Marketing Google Ads strategists are Google Partner Certified and have each built and optimised hundreds of campaigns. Your dedicated account manager will work closely with you to understand your business’s products, services, and goals and develop strategies to achieve them.
Once our PPC strategists have determined the KPI’s (key-performance-indicators) for the campaign we will develop a strategy to achieve this based on budget. Our PPC strategists perform:
Depending on the health of the campaign our PPC strategists will determine if it is necessary or not to rebuild your current campaign. As the historic CTR (click-through-rate) will have a bearing on Quality Scores and therefore determine CPC (cost-per-click) and CPA (cost-per-acquisition), it is often better to start from scratch if the campaign has had a poor history.
When building campaigns our PPC Strategists will develop:
After the campaign is built it is set live. This is when we can start to collect data on strengths and weaknesses of the campaign. This data is then used to optimise the campaign for conversion. Our PPC Strategists will optimise:
As part of the ongoing optimisation of the account we will be testing and experimenting with segments of the campaign in order to determine the best possible settings and components.
Our PPC strategists will perform testing and experiments through:
We provide our clients with customised, detailed and transparent reporting. While we have a formal monthly report that will be sent out and followed up with a call we can also provide more detail throughout the month and will be constantly pouring over data to discover strengths, weaknesses and opportunities in your account. We provide actionable insights and set deliverables for the months to come.
Give us a call or leave your details and one of our consultants will be in touch. We’re happy to provide a free review of your existing AdWords account or if you’re new to AdWords we’ll put together a tailored proposal outlining your options. We look forward to hearing from you!
The world’s largest social network has a wealth of opportunities for businesses to build brand awareness and increase sales. Facebook Advertising will take your social media presence to the next level in front of 1.35 billion monthly active users.
You can make the most out of advertising your business and products on this lucrative platform by working with our Facebook Advertising team. Paid advertising on Facebook can yield impressive results but only when your account is structured correctly by experienced professionals. This is where we come in.
With Dejan Facebook Advertising campaign management you will get:
Let’s discuss your needs. Enter your details below and one of our friendly consultants will give you a call.
The targeting options available in Facebook are as advanced as any advertising platform. We’ll help you choose who you target based on age, gender, location, interests, pages liked, martial status, occupation and more.
We can use retargeting to show ads to users who have been to your website but not converted or connection targeting to target friends of people who have liked your page.
There are literally hundreds of options. Talk to our strategists about what targeting options might be best for you.
We use a combination of data from the Facebook reporting interface and Google Analytics to measure performance. Some of the key Facebook metrics include; reach, frequency, click through rate, website clicks and website conversions. We also use URL tagging so we can further analyse performance in Google Analytics. Some of the key metrics here include bounce rate, pages per session, average session duration and goal completions.
Once your campaigns are up and running our strategists will analyse the data to determine performance of various ad content and target audiences. We then refine the campaign targeting, tweak the ad content and repeat the process. Over time we will optimise and refine targeting and ad content to help you get the most out of your Facebook advertising spend.
Facebook offers multiple ad formats, each with space for images and text to help convey your message. Choosing the right image to capture the users attention and the accompanying text to illicit an action is what sets good and bad ads apart.
A prominent ad placement such as this will be sure to drive website visits and increase exposure for your business. Shares and likes obtained from these ads featuring rich content such as images and videos will build your audience and encourage conversions.
Coverage across all of Facebook’s valuable branding real estate includes the right hand column of the page. The static image and text ad just below the notifications tab will lure your customer’s attention no matter how far the news feed is scrolled.
Advertising on mobile devices is becoming a crucial element in a company’s digital marketing mix so why not do it on a platform that is on three out of every four smartphones? Half of the 1.12 billion Facebook users will log on to this app everyday. With our campaign, we can ensure your business is reaping the benefits from mobile.
With this ad format, you can promote your content and become an authority in your field. With assistance from our in-house content team, we can produce highly researched pieces of content that will build trust with your target audience.